Living walls are increasingly popular with property owners and developers alike, going beyond a ‘nice to have’ feature to providing a major statement and a real desire to have a positive environmental impact.

In this blog we explain 5 reasons to embrace living walls, the technology behind them and examples of where brands can integrate their signage to deliver a powerful message.

Introducing our Top 8 Deluxe Marketing Suites!

The property industry has really come of age when it comes to marketing. The days of email marketing and junk mail are gone, being replaced for a bricks and mortar solution! Growing numbers of property developers have come to recognise the importance of brand identity and customer journey in property marketing. As a result, we find ourselves creating more and more bespoke marketing suites to help them appeal to potential buyers.

Construction 2025 is the joint strategy from government and industry that’s intended to shape the future of the UK construction sector. The strategy outlines challenging industry targets for sustainability that include:

You know how it is: a fast paced environment and high expectations. Displays are integral to deciding a products’ fate and a customer’s in-store experience. A poorly-designed display can turn them off, damaging sales and leaving you with a bad rep, while a well-designed display can see your sales skyrocketing. Magnwall changes everything!

Advertising boards – or “A-boards” – are an integral part of outdoor advertising. Chances are if you’ve ever run a physical marketing campaign you will have used them already! This is because ‘advertising boards’ is a generic term for rigid materials with sales or advertising printed graphics on them.

Does your site or marketing suite have ‘kerb appeal? Today in an increasingly competitive ‘new normal’ landscape you only get one chance to make a good first impression and position your products or services above your competitors.

A decade of quality and environmental management

We’re proud to have been certified to ISO 9001 and ISO 14001 standard for over 10 years! This dedication to quality management and lowering our environmental impact means a lot to us.

How can you design your office for success?

Attracting quality clients is hard enough these days. You nurture them through your organisation’s sales funnel, put in the legwork to build a good relationship and finally get that all important face-to-face meeting. Any marketer knows the context or package is often more important than the product you’re trying to sell. So what does your office design say about you?

How do I drive more traffic to my exhibition stand?

Exhibition stands and kiosks are a vital marketing tool for trade shows and expos. In the digital age, face to face meetings at events give you the edge over the competition, and a well thought out eye-catching booth is a surefire way to make conversations happen. Besides, your pop-up exhibition stand is an extension of your brand. As such, potential clients should be drawn to it. This can be daunting, but fear not! At Octink we have unrivalled experience of designing, producing and installing award-winning stands. We’d like to share some of our exhibition stand ideas with you.

We see hoardings every single day. They fade into the background on our morning commute. They serve as the backdrop to our lunch time walks. Steel hoarding panels mask unsightly building works and keep us safe from the construction works going on behind their panels. Consequently, whether made from painted wooden boards or high-quality printed free standing panels, they are an essential part of construction works. In addition, marketers are starting to see the huge advertising potential of these wide-format printed panels. Hoardings have the power to position products infront of viewers in a non-intrusive manner. Consequently, we’re known as the hoarding experts here at Octink.